Is Content Marketing Working For You?
You’re here because you’ve heard that Digital Marketing and Content Marketing is this new ‘machine’ that has the power to drive leads and sales for your business online.
While that’s true…I want you to think bigger for a moment.
What do you think is the most important driving force in Content Marketing?
It’s not the ads you buy, it’s not about the budget that you have (else you wouldn’t be hearing cases of people striking it rich with 0 dollars in ad spend).
If you haven’t already figured it out, i’ll tell you…
It’s the content that you create, and the direction that you create it in that matters.
That’s it. Nothing else.
You see, when you do content marketing, nothing matters more than the content (hence the name).
So I know you’re probably confused sometimes when things get super technical (SEO, PPC, SSM etc), but i’ll say this again.
If you’re trying to master content marketing, nothing matters more than the content you create, and the strategy that you have behind the content.
So the question isn’t if Content Marketing is working for you…
The REAL question is — how do you create powerful content that works?
How do you create content that gets you leads and sales?
Let's Take A Few Examples...
A study done by Content Verve showed that just by changing the call-to-action button text from “Order Information and Prices” to “Get information and prices” a real estate website increased their conversions by 14.79%.
If that’s not enough, a study done by Robert Ciadini found that by simply adding the word “because” and a reason was found to increase agreement from 60% to 94%.
YEP - that’s a 34% increase in conversions just because of one or two sentences more.
So now you know that copywriting is the key difference standing between a lost or gained sale.
But, what the heck, are you really able to find out every single detail wrong with your content, and better yet, know what to do when you actually find a mistake?
The reality is that copywriting and content creation is a skill that is nearly impossible to master, if you’re trying to do it yourself without guided help.
Why? Because you’d have failed so many times (like I did at the beginning) that you’d have thrown in the towel and called the Internet an “evil place.”
But that’s where I come in.
I’m the guy that helps busy business owners like yourself get amazing results like no one else because I’ve figured out a handful of copywriting tactics that actually move the needle.
Just look at how people reacted to my content when I applied some of these skills to my own LinkedIn posts at the start:
In a span of less than 3 months, I was able to garner a loyal audience on LinkedIn, which netted me a constantly growing base of people hungry to consume my content -
From these copywriting tactics, I was able to generate over USD $69,192 in sales, and more leads than I could ever handle (then). I actually had to reject clients.
If you think that’s impressive, I was awarded the LinkedIn Power Profile of 2017 because of my content, and I was the only solo entrepreneur on that list that year.
YES - i grew my business using NOTHING but content. I spent $0 dollars on ads, and reached out to 0 people for business.
That meant 0 cold calls, 0 cold emails, 0 networking events.
All while sitting at the comfort of my office churning out content masterpieces.
Not many people can say that.
But you know what’s even more difficult than getting business results...it’s actually making a difference in people’s lives because of my content.
Till today, I get over 30 emails everyday from people i’ve never met in my life thanking me for the personal touch that my content makes them feel.
AND - I don’t just do LinkedIn posts. In fact, LinkedIn was just one of my content experiments to see how far I can grow my business without using a website...
As you can see, I know my stuff. This is what I do better than anybody - rapidly build trust and rapport with audiences using a human touch, while growing a viable business and keeping those audiences loyal for life.
Even in the most competitive industries I am able to crush it and find a unique content advantage, and I’ve done the same for tons of professionals and brands.
But the true value of my service is not just in content...that’s just a small chunk of what I do...
The true value add is the fact that i’m a full stack marketer, with knowledge of the entire digital marketing funnel.
That means that you can probably talk to me about content, but you can also talk to me about:
Digital marketing is the process of attracting, building and selling to a targeted audience.
I've designed several websites from scratch that are digital marketing optimised. Not my niche, but I can do it.
Sales funnels are the entire backbone of your digital marketing operation. But it has to be supported with good content.
Growth hacking grows a brand from scratch with limited resources and clever content.
Conversion optimization is all about creating different versions of content and ads to find the best performers.
We talk about the forms of content that would best fit your email list, e.g. the types of offers that appeal to them.
Not many marketers can say that. The way I see it, marketers usually fall into 2 categories - the ones that are super technical, and the ones that are just in the content space.
In short - I’m your bridge to digitally transform your business for the 21st century - turning it into a brand that customers love and stay loyal to.
This is the main reason I’ve been able to work with so many household names and big brands, like the ones below.
Here's why people love Contentrific
I’ve been the go-to content / digital marketing guy for people from these brands for over 8 years, and this has naturally inclined them to give me reviews like the following:
We've Worked With People From Organisations Worldwide
Check out where some of our clients come from - and what they say about our content writing prowess.
Woah is this my content! That was my initial reaction. I was blown away.
John is a great writer! And this comes from a former journalist. Thanks.
John is the best out there...treats his clients professionally.
Space Command (Us)
John's ability to tell a story with pictures and details is remarkable.
Great Circle Air Charter
If You're Looking For A Consultant To Point You In The Right Content Direction, I'm Your Guy.
I've written content for 8 years of my life. I've done content marketing even before content marketing became a fad.
If you want to shortcut those 8 years, and create content that works, then your search ends today.
Let's chat to see how we can work together on that project of yours...
Do This Now.
Fill Up The Form Below!
I'll need you to fill up the form with more information about the project, and the business you operate.
It's best that you'd fill up the form as thoroughly as possible, so that i'll have better context as to the content situation that you're facing.
Here's What Will Happen Next
I'll give you a call!
I'll respond to to your enquiry within 48 hours of your application.
In this response, I might get back with more information about your enquiries (if you have any), or questions that I might have on my end.
The whole purpose of this email exchange is to find out if we're suited to work with one another.
Since my work is closely tied to the numbers of hours that I spend, I'd want to ensure that both of us spend our time most efficiently.
If we're not well suited to work on the project together, i'll tell you upfront 🙂
If you're ready to start working together on your unique content writing project, then fill up the form below, and let's talk!